HELLO.
I'M ANA
DEVITA.
MARKETING EXPERT.
PROBLEM SOLVER.
EXPERIENCE DESIGNER.
I'VE BEEN IN THE BUSINESS OF ACTIVATING IDEAS AND CULTIVATING BRAND STORIES FOR OVER 15 YEARS. I AM PASSIONATE ABOUT CREATING EXPERIENCES AND DEVELOPING CUSTOMER JOURNEYS THAT HELP BUSINESSES REALIZE THEIR VISION.
I AM A MARKETER.
01 EXPERTISE
Integrated Marketing Communications
Brand Strategy and Development
Creative Strategy and Execution
Customer Experience (CX) Strategy
02 Experience
February 2019 - Present
Senior Marketing Manager, Customer Experience and Campaign Strategy
Quorum FCU
Focus: Define and design Quorum’s delivery of the brand promise through thoughtful, customer-focused, Customer Experience Design (CXD) strategies.
2014 - 2019
Senior Creative Marketing Manager
Quorum FCU
Focus: Marketing strategy and multi-channel campaign management for consumer banking products. Digital marketing mix: Email Marketing, Paid Social, Paid Search, Marketing Automation, Retargeting
2011-2014
Creative Marketing Manager
Quorum FCU
Focus: Overall corporate brand management. Creative strategy and direction for all product acquisition campaigns.
2006-2011
Brand Specialist
Quorum FCU
Focus: Internal brand management; membership acquisition campaign strategy and development; internal communications for high-level executives.
2005-2006
Marketing Specialist
Quorum FCU
Focus: Print production management of all marketing campaigns; development of high-level executive decks; graphic design.
2003-2005
Marketing Coordinator
Kraft Foods Federal Credit Union
Focus: Administrative marketing, distribution, logistics, and graphic design.
2003 - PRESENT
Marketing Strategy Consultant and Customer Experience Design
Focus: Marketing consultation services and customer experience strategy and design for small businesses and sales professionals in the pharmaceutical sales, financial services/wealth management, real estate development, and home improvement industries.
03 PLATFORM SKILLS
HUBSPOT MARKETING
SALESFORCE MARKETING CLOUD
ADOBE CS
DRUPAL CMS
WORDPRESS CMS
GOOGLE ANALYTICS
GOOGLE ADS
FACEBOOK AND INSTAGRAM ADS
TWITTER FOR BUSINESS
I'D LOVE TO HEAR FROM YOU.
Email me at anamarie.devita@gmail.com or reach out to me via LinkedIn messages.
